Cashball Ltd., NYX Interactive, and Amuso plan to work together to bring players in the United Kingdom something new. The idea is a rather novel one. The three plan to combine trivia, using the inclusion of existing major television quiz shows, with integrated bingo gaming and a casino platform.
Cashball Ltd. already has experience in gaming networks; that is their industry. Amuso is among the pioneers of online game shows. NYX Interactive is a technology provider for gaming in Sweden. With the combination and the novelty there seems little doubt that the new gaming network will at least attract attention and shake things up a bit.
There are positive potentials for each in their respective industry as well. It will establish the first of Cashball's bingo networks of its kind in the United Kingdom. For Amuso there will be greater exposure for their branded games. For NYX Interactive there is the potential to establish themselves in the UK.
Representatives from the three had these things to say:
Barak Rabinowitz, Amuso's co founder and CEO, commented, “We are thrilled to partner with NYX and Cashball Ltd. to bring a fresh and compelling offering to the market. The NYX platform will enable us to lead the market for trivia gaming in the UK and beyond."
"The combination of trivia, bingo and casino fits our target group perfectly and the variation of the entertainment will encourage people to spend more time playing. We look forward to adding the Amuso Trivia as part of our full service offering.” stated Carl Stahle, Cashball Ltd's, head of international operations.
Steve Cook (NYX Interactive's director of sales and marketing), said, “The tie up between the three companies is very significant because, in partnership Amuso and NYX can deliver a strong portfolio of games and gaming products while Cashball Ltd. will provide the operations and support. There is a unique fit between bingo and entertaining quiz games and NYX is pleased to offer Amuso’s branded games to our existing customers while Amuso will offer our bingo.”
For more information you can search for the independent partners' websites online.